I turn tech chaos into business results
Your developers speak in sprints and stack traces. Your board speaks in revenue and risk. I speak both, fluently. AI, automation, product, delivery and data, from someone who's shipped 30+ products and still builds every day.

Six ways I make your tech less painful
AI That Actually Ships
LLM apps, RAG pipelines, agentic workflows, MCP integrations: built and shipped, not just slide-decked. I prototype hands-on with Claude and GPT APIs daily, so you get working software, fast.
Automation & Ops
Kill the busywork. I find the repetitive processes eating your team's week and replace them with automations: Zapier, Make, custom agents, service-desk bots, the lot.
Product Management
Vision, roadmap, discovery, ruthless prioritisation. I've owned 30+ products end to end and scaled one from zero to 300K users. Your idea becomes a plan; your plan becomes a product.
Delivery & Programme Mgmt
Agile, hybrid, waterfall: whatever gets it shipped. Sprint planning, RAID, change control, exec reporting, vendor wrangling. Deadlines stop being fictional.
Engineering Team Leadership
I speak developer fluently. I help teams adapt to AI for real work: Jira MCPs, Cursor, Claude Code, Copilot. That covers startups, large corporations, and AI transformations in small businesses. The aim is productive use.
Data & Analytics
SQL, ETL, warehousing, BI dashboards. From eBay to Dubai's RTA, I've turned messy data into decisions people actually make. Your numbers should work as hard as you do.
Two languages. One translator.
Your business says
- "Can we do this with AI?"
- "Why is it taking so long?"
- "What's the ROI on this?"
- "We need it by Q3."
The translator.
Your devs say
- "The scope keeps changing."
- "That's technical debt."
- "It works on my machine."
- "We need to refactor first."
Ten years of sitting exactly in the middle, writing the user stories developers actually want to build, and the exec reports boards actually want to read. Nothing lost in translation, nothing shipped late because two rooms couldn't understand each other.
Proof I actually deliver
Nuur AI: from zero to 300,000 users
Building the product was only the beginning. The harder bit was deciding what deserved to be built as real users arrived and an early-stage AI product had to grow up quickly.
Clinical registries: complexity without the chaos
Healthcare products don't get to choose between flexibility and control. This is how I managed product across registry platforms used in multiple regions without turning every request into a bespoke product.
Fyn: building an AI concierge in public
Fyn started with a simple irritation: getting a small service sorted takes far too much work. I built the product to remove that admin, then changed it as real use showed where the original idea was right, and where it absolutely wasn't.
Award-winning aeromedical app
Real-time air-resource coordination for rapid patient transport. When 'time-critical' means lives, delivery discipline matters.
Helped teams adapt to AI
I helped teams put AI to productive use in startups, large corporations, and small businesses: Jira MCPs, coding agents, and the working habits that actually stick.
Enterprise data & BI, from eBay to the RTA
ETL pipelines, MicroStrategy migrations and BI reporting that turned raw client data into decision-ready analytics, including managing COVID analytics for the Irish health services, used by the Ministry of Health to drive national decisions.
Not just me talking
“Exceptionally effective at bridging the gap between business and technology. She translates complex business needs into clear, actionable requirements, and has a talent for bringing people together until stakeholders and delivery teams actually share an understanding.”
“Clear and effective communication, both with the team and with clients. She keeps projects, meetings and priorities running smoothly. I'd happily recommend her to any team looking for a reliable Product Owner.”
“As a developer I particularly appreciated how engaged and supportive she was. She always made time to clarify requirements and unblock issues. Her ability to keep everyone aligned was invaluable.”
Got a tech problem?
Let's fix it.
Whether it's an AI idea you can't scope, a delivery that's gone sideways, or a dev team that needs a leader who gets it. The first chat is free and jargon-free.